Introduction to SEO

Keyword Research

On-Page Optimization

Technical SEO

Off-Page Optimization and Link Building

Content Marketing and SEO

Local SEO

SEO Analytics and Reporting

SEO Analytics and Reporting

SEO Best Practices and Updates

Introduction to copywriting

Different forms of copywriting and where it is applicable

Target Audience Analysis

How to Use Words as a Superpower

Understanding different customer awareness levels

Copy structures

How to optimize a copy that sells

Understanding the psychology of conversion optimization

How to use persuasive techniques that force people to take a desired action

How to Build Trust with your copy

Step by step framework to writing different types of copy

Simple technique used to keep the eyes of your reader glued to your copy until they buy

Different ways to come up with a catchy and attention-grabbing headline

21 psychology of selling that would increase your sales when added to your sales letter

Risk reversal techniques that can boost the response from a customer; bridging all barriers

How to write a sales copy that addresses your audience emotions and desires according to the conversation already going on in their mind

Influential selling

How to turn yourself to an exceptional selling machine

Introduction to Facebook ads

How to open an ad account and also how to create ads that brings sales

How do Facebook ads manager works and how you can use it to run a profitable advert

How to target the right people on Facebook

How to run a Retargeting ads on facebook

The different types of ads creative on Facebook and the best way to make use of them

The type of Facebook Ad you must run if you want massive sales and how to go about it

3 main body of a Facebook ads you must focus on to optimize conversion and sales

How to write a compelling Facebook Ad copy that would catch your audience attention and make them stuck to your Advert no matter the distraction in Facebook

How to craft killer headline for your ads that grabs your audience by the throat that they cany wait to click on your ads to check out your offer

How to get your ads account back Incase it it disabled by Facebook

The Right targeting technique to use if you want let your ads appear before your potential customers

5 step formula to create winning Facebook ads

Introduction to Instagram Advertising

Setting Up Your Instagram Advertising Account

Defining Your Advertising Goals and Target Audience

Creating Compelling Instagram Ad Content

Understanding Instagram Ad Formats

Advanced Targeting and Audience Segmentation

Campaign Management and Optimization

Instagram Ad Metrics and Reporting

Retargeting and Remarketing on Instagram

Scaling and Expanding Your Instagram Advertising Efforts

Case Studies and Success Stories

Future Trends and Updates in Instagram Advertising

Introduction to Google Ads

Keyword Research and Campaign Structure

Ad Formats and Ad Extensions

Targeting and Audience Management

Bidding and Budget Optimization

Performance Tracking and Measurement

Display Advertising

Video Advertising

Advanced Strategies and Tools

Fundamentals of SEM

Keyword Research and Analysis

Search Engine Advertising Platforms

Ad Copywriting and Optimization

Landing Page Optimization

Campaign Measurement and Analytics

Remarketing and Display Advertising

Campaign Optimization and Reporting

Introduction to content marketing

How to use content marketing to sell a brand

How to source valuable content so that you can never run out of ideas

The act of storytelling

Storytelling in relation to content marketing

The best type of content for your targeted audience

levels in content marketing

How to research the audience your want address your contents to

How to create content to suit different kinds of audience

Tailoring your contents to suit your targeted audience needs

Introduction to Social Media Marketing

Creating a Social Media Strategy

Crafting Compelling Content

Managing and Optimizing Social Media Channels

Building and Engaging a Community

Social Media Trends and Future Insights

Measuring and Analyzing Social Media Performance

Social Media Trends and Future Insights

Introduction to PPC Advertising

Keyword Research and Selection

Creating Compelling Ad Copy

Bidding Strategies and Budget Management

Ad Campaign Targeting

Ad Performance Tracking and Analytics

Landing Page Optimization

PPC Campaign Optimization and Strategy Refinement

Introduction to Funnel Design

Defining Target Audiences and Customer Personas

Types of Funnels

Building Effective Marketing Funnels

User Experience (UX) and Funnel Design

Funnel Testing and Optimization

Advanced Funnel Strategies

Funnel Analytics and Performance Measurement

Funnel Trends and Future Developments

Introduction to Email Marketing

Creating Compelling Email Content

Designing Effective Email Campaigns

Building and Growing Your Email List

Email Automation and Workflows

Conversion Optimization Techniques

Email Deliverability and Engagement

Email Marketing Analytics and Reporting

Wordpress Website and Installation